Insight for Not-For-Profits

At Insight we create and manage strategic public relations and communication campaigns that develop and foster relationships to grow support for your organisation's mission, increasing its ability to fulfil its objectives for the community it exists to serve.

We understand the needs of the not-for-profit sector and value the relationships we share with our clients. We provide flexible terms and a wide variety of services, offering a choice of retainer options. We can provide ongoing advice and service or management of unique projects including fundraising appeals and the preparation of grant and sponsorship proposals.

Having extensive experience in this sector, Insight can work with you to identify your organisation's point of difference and create awareness opportunities to increase visibility of your brand. Through utilising multiple communication streams including marketing, media, promotions, collateral and targeted special events that engage community and stakeholder groups such as corporate partners and donors, Insight can help you make a difference.

Insight offers competitive fees and charges. We charge appropriate rates for each service and as part of our commitment to the community we offer the not-for-profit sector discounts on corporate rates.

With Insight there are no hard and fast rules. We can complement your public relations, marketing, communication and events team, manage specific projects, or we can manage all your communication needs depending on your requirements. We offer:

• Public Relations
• Campaign development & management
• Writing & distribution of media kits
• Media management for fundraising events
• Media launch events
• Crisis communication

• Branding
• Develop key messages
• Brand development & management
• Produce brand guidelines
• Re-branding campaign management

• Copywriting & Editing
• Direct mail appeal letters
• Annual Reports
• Advertising briefs
• Brochures
• Website briefs & content
• E-newsletters
• Award submissions
• Funding submissions
• Sponsorship proposals
• Speeches
• Scripts – corporate videos
• By-line articles
• Opinion pieces

• Internal Communication
• Employee recognition programs & events
• Management of internal change communication

• Advertising & Community Service Announcements
• Campaign management
• Ad design briefs – print, radio, television
• Ad production coordination & distribution

• Fundraising
• Communication tools assessment
• Preparation of all fundraising materials

• Funding Submissions
• Research, write & present funding submissions to trusts, foundations & government bodies

• Sponsorship & Partnership Management
• Prepare sponsorship programs
• Write proposals
• Manage corporate partnerships

• Special Events
• Concept development
• Collateral design & production
• Event sponsorship
• Media management
• Entertainment
• Event management

• Graphic Design
• Logo, letterhead, business cards, corporate folders
• Brochures
• Annual Reports
• Direct mail campaign documents
• Website content
• E-newsletters

• Website Development
• Project management
• Design & production
• Content management

• Online Marketing
• E-newsletters
• Event guide listings
• Banner ad design & positioning

• Photography
• Management of shoots & schedules
• Board of Directors & CEO portraits
• Photographs for brochures & Annual Reports
• Event photography

• Video Production
• Script writing
• Management of shoot schedules & production
• Talent & location research & selection
• Editing & packaging

• Cause Related Marketing
• Creative concept development
• Project management
• Partnership management

• Communication Audit
• Conduct needs analysis
• Deliver report & recommendations

• Communication Procedures
• Develop appropriate processes & procedures manuals

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